Terms of Use

Terms of Use

Please read these Terms of Use carefully before using this website and its associated pages.

Advising Alpha (advisingalpha.com) is owned by RockTide Media LLC.

Using this website constitutes your acceptance of these Terms. We reserve the right to update these Terms at any point.

You may also want to review our Privacy Policy.

Be aware that Advising Alpha uses affiliate and referral links.

With affiliate and referral links, we may receive monetary compensation or credits to a service when users commit to the product or service (such as with Amazon products, as Advising Alpha is a participant in the Amazon Services LLC Associates Program).

We only link to products and services that we strongly believe many users would enjoy.

We disclose our use of monetized links in accordance with the FTC Advertising Endorsements Guide. Any page on Advising Alpha with even one monetized link receives a very clear and obvious disclosure that appears before the body of the article.

User trust is extremely important to us, and we prove it. Suggesting products/services to you is a win-win. It’s important for us to receive compensation from these companies so we are able to produce more helpful content for users. Affiliate and referral links advance our just cause.

Content Accuracy and Validity Disclaimer

The content on Advising Alpha has gone through a thorough editorial/peer review process and is reviewed and updated regularly. More information can be found in our Editorial Policy.

However, Advising Alpha is not responsible or liable for the accuracy, usefulness, or availability of any information made available on this site and is not responsible or liable for any error or omission in that information.

All material on advisingalpha.com and its associated pages is owned by RockTide Media LLC. We prohibit any unauthorized use and/or duplication of any of the copyrighted material.

We have automated alerts, and we regularly manually parse the internet to identify illegal uses of our material. We send DMCA takedown requests and have never lost a case.

It is acceptable to use excerpts from Advising Alpha as long as Advising Alpha is cited as the source. No excerpt more than 500 characters may be used. For the use of excerpts over 500 characters, please contact us.

Images posted by Advising Alpha have been either created internally or purchased lawfully through a third party and have been given their rightful attribution. Advising Alpha will not be held liable for any harm caused by these images, including, but not limited to, personal offense.

If you believe that your intellectual property rights have been infringed upon, please contact us.

Content on Advising Alpha may contain links to third-party websites. Advising Alpha does not control these external websites and therefore is not responsible or liable for the information contained on the third-party websites.

This means that any information seen on a domain other than advisingalpha.com and its associated pages is not our responsibility.

In addition, the mention of a third-party website, company, or product and/or inclusion of a third-party link does not imply an endorsement of or collaboration with that website, company, or product by Advising Alpha.

We only link to URLs we believe you as a user would like to know about. We cannot dictate what information appears at those links at all times, as we are not in control of those websites; therefore, we cannot be held liable for the information they contain.

Advice Disclaimer

We are not liable for the execution of our content. As you are reminded in the footer of every page, “Our content does not substitute for professional consultation and advice. We encourage you to also seek the personal help of a qualified professional.”

Libel and Defamation

Advising Alpha is a website with no intention or desire to do or cause any harm.

The content is not intended to malign any groups or individuals, including but not limited to: religions, ethnic groups, clubs, organizations, or companies.

Users of the site will not hold Advising Alpha liable for anything that is said or displayed on the website.

We strive to keep Advising Alpha a family-friendly resource.

Non-Commercial Use

You may access, display, save, and print portions of this website for non-commercial use provided the source remains as part of the document. You may not modify or profit from this content in any way.


When Advising Alpha mentions companies, websites, and/or products, this should not be inferred as Advising Alpha claiming representation of these third parties.

The words expressed in the content belong only to Advising Alpha and do not make claims of representation of any third parties (companies, websites, etc.) mentioned.

We often respect the companies we discuss, but other times, we are letting users know why they perhaps should not trust a company. Therefore, we cannot be held liable for mentioning any particular company.


While we have always been virus-free, Advising Alpha does not guarantee that advisingalpha.com or the websites it links to are free of viruses or other code that may damage your assets.

You are responsible for any problems that could occur from the use of advisingalpha.com and its associated pages.

Contact Us

If you have questions, comments, or concerns, please get in touch via our Contact page or:

RockTide Media LLC
4441 Six Forks Road, Suite 106-205
Raleigh, North Carolina 27609